Facebook Announces Update for Notifications Tab on Mobile, Adding More Info

As part of Facebook's ongoing quest to become everything to everyone, The Social Network has today announced a new update to the 'Notifications' tab in the Facebook mobile app.

As you can see, the new Notifications tab will incorporate a range of news and updates from various sources and elements, helping users stay on top of, well, everything of interest to them in one place.

From the official announcement:

"Every day, people use their notifications to keep up-to-date with their friends and family. We've heard feedback that people wanted to add important information that they can easily see, all in one place."

Some of the new additions include friends' birthdays, life milestones and upcoming events that you've joined:

Sports scores and upcoming TV shows (based on Pages you've liked), weather forecasts:

Globally trending and local news updates – which can be tailored to your location, if 'Location History' is enabled:

You can also add in your own, custom elements, like upcoming local events, movies playing nearby and restaurants in you might be interested in visiting – with links to their respective Facebook Pages and reviews.

Facebook notes that your current notification settings will not change as a result of the update, and that users can adjust their notification preferences at any time, adding or removing relevant updates or categories from the listing as they see fit.

Overall, it's another interesting update from The Social Network, providing additional functionality and utility in a simple, familiar way. And you can immediately see the value in the new tools – having a personalized, relevant feed of news and updates, tailored to each users individual preferences, could prove to be of significant benefit, keeping users on the platform for longer while also providing local businesses with more motivation to keep their Pages and Page info updated. And maybe, too, there might be a way for brands to push their listings higher up in the information feed in order to increase their reach to more users, for a small fee. Any such offering hasn't been noted in the announcement, but there would seem to be monetization potential there if the new feature proves to be popular. Promoted events?

The new personalized options are rolling out to Facebook for Android and iPhone in the US from today.

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Original source: Facebook Announces Update for Notifications Tab on Mobile, Adding More Info.
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